Where Apple, Google and Other Names Come From
Posted by Ken Makovsky on June 24, 2010
What’s in a corporate name? Despite all the professional corporate identity folks (ourselves included) who engage in the scientific development of corporate names, many of the most famous ones were developed by the companies’ founders – based on life experiences, favorite foods, , city names, last names, inside jokes and so on. Here are a few examples from the MakeUseOf.com blog: ...
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