Robbin S. Goodman Executive Vice President + Partner
Technology + Business Services

A partner at Makovsky, Robbin brings more than 25 years of experience as a journalist and public relations specialist to the challenges facing business-to-business clients in technology and business services.  A self-described media maven, she believes that successful media relations programs result from powerful ideas and incredible persistence.

She has architected programs that have yielded major visibility for companies ranging from start-ups to the Fortune 500, including Alcatel, American Management Systems, Booz Allen Hamilton, Broadwing, CeBIT America, Cognos, EDS, IBM Corporation, the IEEE, International Decision Systems, Intuit (TurboTax), Schwab Institutional, Telcordia and TransitCenter.

Robbin built Makovsky’s technology practice and has directed the firm’s pioneering Quality Commitment Program: a client-feedback and “continuous improvement” program intended to enhance client service.  She also serves on the Board of Directors of the New York Chapter of the Public Relations Society of America, as a member of its Executive Committee.