Relieving the Distress of Senior-Level Exits
Nothing can be more toxic for a company than a sudden exit of a senior executive. But effective PR can help head off the panic. First though, communicators cannot get caught in the headlights. Having a communications plan in place that can be adjusted to manage a sudden exit is key, says Ken Makovsky, president of Makovsky + Co. Preferably, that plan is bolstered by recommendations based on solid research...
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