Makovsky + Company: A Leader Among Public Relations Consultants
Before founding the firm in 1979, Ken Makovsky was recognized as one of the leading public relations consultants in the industry, and his leadership has guided Makovsky + Company to this day.
We recognize that effective communications creates awareness and support among an organization's constituents for its products, services, management views, intellectual capital and its distinct approach to doing business. It helps build credibility, manage risk, establish reputations and drive sales. From your receptionist to your CEO, everyone carries a message that impacts your reputation. Further, the speed of communications has enabled a level of transparency today which exposes a company, creating greater risk than ever before.
Public relations consultants must protect clients’ reputations while helping them to achieve their business objectives.
As we practice it, public relations employs multiple marketing communications techniques: media relations, printed materials, speeches and seminars, surveys, CDs and DVDs, Internet-based strategies, direct response and special events. We also integrate ROI feedback and measurement techniques into nearly every program. All this has led to Makovsky + Company building a track record as a leader among public relations consultants.
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