How have the markets impacted your investment in marketing and new business communications?

We have cut budgets and staff and are in a hunker-down mode. Mission-critical communications only.

We have shifted into crisis communication mode.

It’s business as usual.

We have become very selective about our efforts, scaling back on everything that doesn’t immediately yield bottom line results.

We are communicating adjustments to our service model and/or product offerings so that we can thrive in this environment.

We’ve actually increased our communications resources in the areas where we see potential pockets of opportunity.