Industry Issues

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Makovsky Strategy + Research

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In the Crosshairs of Short Sellers?

Over the past several months, we have witnessed a number of small cap companies — particularly those who became public via a reverse merger — subjected to attacks by short sellers.
Advisors: How to Meet the Planning Challenges of the Great Wealth Transfer

It’s been estimated that in 40 years, a staggering $40 trillion (yes, trillion) in wealth will pass from one generation to the next.
Sarbanes-Oxley, the Web and Social Media

Immediacy and dialogue are just two of the most important benefits of social media and the Internet, benefits that public companies have increasingly come to appreciate.
Does Your Company Need a Reg. FD Refresher Course?

Regulation FD has been in place since 1999 and it was adopted to address the problem of selective disclosures of material non-public information by publicly-traded companies.
Revitalizing the Utility-Customer Relationship

For utility customers, the energy marketplace has a dizzying array of new buzzwords and acronyms.

Bylined Articles

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Power to the People: Managing a Social Media Crisis

 For decades, these words have guided companies and crisis communicators alike.
Rethinking Consumer Outreach

Today's healthcare environment is under greater regulatory scrutiny than ever—yet the need to reach consumers with product information, so that medical advances can reach their full potential, remains critical.
Advocacy and intimacy: the delicate balance of outreach

Under increased regulatory scrutiny, healthcare clients are seeking insightful ways to reach stakeholders while heeding the guidelines of recent industry reforms.
Building A HNW Network

Think you know who’s using social media?
No Free Lunch - Advocacy Strategy Comes of Age

There is no such thing as a free lunch—especially in working with professional and patient groups.

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