We are one of the world's leading independent communications consultancies, building businesses and reputations with ideas that cross the boundaries of traditional, digital, social and experiential media.
We're led by executives with deep sector-specific experience. And we focus on key strategies and careful executions, developing the resources and relationships that our clients need to be successful.
We have on-staff resources to develop your brand's positioning and messaging. Corporate identity. Thought leadership. Executive positioning. Online, mobile and social media presence.
We introduced one of the industry's first Quality programs designed to determine client satisfaction via the use of an independent auditor and questionnaire, and an internal leadership committee.
We are one of the most-recognized firms in the industry. We were named "Public Relations Agency of the Year" for the third year in a row.
Makovsky is the founding partner of IPREX, a global alliance of established communications firms that provides geographic access, cultural sensitivity and local "feet on the street" in 30 countries and 40 US cities.
Corporations generally research their customers and customer prospects. And they often look at competitors. But do they look at sports teams and their fans? Read more.
Still, the object was just identification. As such, commercial brands were generally signified by a logotype, the company's name or initials in a proprietary typeface. Read more
Just as goodwill is a line item on a balance sheet, a spirited and energetic company culture is material to client retention and business growth. Read more
Manchester United, England's most successful soccer team of the last twenty years, may earn a yellow card due to an investor relations lapse in judgment. Read more.