4 Lessons Republicans Can Teach B2B Companies


Four Lessons Republicans Can Teach B2B Companies About Social Media

By David Rosen

The PBS Newshour ran a great segment this week on how Republicans are using social media going into the midterms.  Take a look and walk away with these four lessons for B2B companies:

1. From Twitter to YouTube, Republicans are using social media more than the Democrats.  Why?  Because they’re out of power and need it more.  Take note behemoth B2Bs, your smaller competitors may have always been a bit more innovative with their marketing out of necessity, but never have they had a tool that levels the playing field more. ...

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