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News > In The News > A Guide to Business Speak

A Guide to Business Speak

A Guide to Business Speak

By Gene Marbach

This is not going to be about jargon or buzz words as there’s been plenty written about those topics. Actually, many of the phrases interpreted below are used in various settings — politics, broadcast journalism and so on. What I want to offer is a look at what people say and what they REALLY mean… This is somewhat akin to what Mad Magazine did in poking fun at the gaps between words and their meaning. Special thanks to one of my colleagues, Robbin Goodman, for her contributions... 

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